KJ Blattenbauer founded Hearsay to help companies everywhere exceed their potential through a truly customer-focused promotional experience. A figure in the public relations industry for more than 20 years, KJ has worked for leading American brands and succeeded with reputable public relations agencies, including The Dow Chemical Company, Fleishman Hillard, U.S. Bancorp, and Life Time Fitness. She has even been recognized as one of the Twin Cities’ 25 Women to Watch by The Minneapolis/St. Paul Business Journal. KJ holds a bachelor’s degree from The University of North Dakota, where she was a Division II athlete, and a master’s degree from The University of St. Thomas, as well as a certificate in fashion industry essentials from Parson’s School of Design.
"Epitomizing the spirit of adventure and innovation, KJ and the Hearsay team aren’t afraid to venture off the beaten path. Yes, they’ll get you to where you need to be; what’s more, you’ll enjoy the journey."
"An agency founded by a girl who is quick, smart, goal-focused, detail-oriented and superb at what she does every day. KJ and the Hearsay team make everyone around them better with a trademark can-do-and-will-do attitude. They possess an outstanding achievement track record and even greater potential."
"What stands out to me with KJ and her approach is the personal interest and passion she brings to each project. She does not just represent the brands in her portfolio, she embodies them and becomes part of the team."
"Hearsay is an agency founded by passion. KJ and her team of professionals get results because they aren’t just incredibly good at what they do—they also love doing it. If you’re looking for a combination of gutsiness, creativity and quick results, you simply can’t do better than Hearsay."
"Hearsay has become an irreplaceable addition to our communications and publicity efforts. From a participation and sponsor exposure standpoint, KJ and team quickly became instrumental in the success. I strongly recommend Hearsay to anyone needing hard working, innovative public relations and social media support."
"Engagement, collaboration and bottom line results are what define Karen Jayne’s working style and approach. Hearsay delivers the innovative results we were seeking. Don’t miss the chance to work with them and take your organization to the next level."
"As a media professional specializing in health and fitness, I love working with KJ and her team. They’re prompt, friendly, and give me the tools, contacts, and information I need to do my job better and give my readers the cutting-edge scoop on new products."
"Coeur Sports has been working with Hearsay since early 2016. We've found KJ to be professional, extremely knowledgeable, and very responsive. She has become an integral part of the Coeur team and we look to her for advice prior to making any public relations moves. Her expertise combined with her deep connections within the endurance sports industry have contributed greatly to Coeur's success."
"Over the last few months, we've gotten to know KJ and know she is a genuinely good person and I absolutely love her daily emails. Most times we can't even keep up with the inquiries. No joke. With very little knowledge from us on the PR world, she has been able to inform and educate us on needs and missed opportunities. Our brand name mentions have doubled in as little as 3 months’ time."
"Karen Jayne is one of the hardest workers I've ever had the pleasure of working with. I truly appreciated her can-do attitude and ability to meet multiple deadlines in a highly demanding environment."
"Karen Jayne is extremely considerate of her colleagues and cognizant of the situations, and opportunities, around her every day. These, I think, are wonderful qualities that she brings to everything she does—she works hard to build and maintain good relationships, and then she delivers for those people."
"Karen Jayne is a phenomenal asset to any PR team. She’s quick, smart, goal-focused, detail-oriented and superb at what she does every day. Making everyone around her better with a trademark can-do-and-will-do attitude, she possesses an outstanding achievement track record and even greater potential. Personally, I can’t wait to see all she will have accomplished during the next 10 years of her career. My entire team values and appreciates our partnership with Karen Jayne, and she is a big reason to come in to work positively inclined and focused on doing more than you have done the day before."
"KJ is an extremely driven and results oriented PR professional. She has consistently guided and inspired our team to success. KJ exceeds any goal set in front of her and encourages those around her to do the same. She is a PR superstar and a pleasure to work with!"
For the last several years as a colleague and friend, I've had the privilege of seeing Karen Jayne take risks and reap the rewards of hard work. Her clients and competitors alike respect her abilities as a professional and her tenacity as a thriving business owner growing her practice. Clients know she will work tirelessly to deliver tangible results. I can confidently refer her to businesses that want to take the next step toward greater brand visibility, knowing that she will deliver a customized PR strategy and a strong return on investment.
"We've have had the pleasure of working directly with KJ Greenwood, the owner of Hearsay, and let me tell you, she is sweetest thing in the world. She is proactive, smart, and has went above for our brand. I can't even count how many times she's working beyond business hours to make the deals and deadlines!"
"I have worked with Karen Jayne as both an agency lead and as a direct report and in both capacities she has been a fantastic partner. KJ sets lofty goals for her PR team and has high expectations that both herself and her team deliver on. She is fully engaged in each aspect of her client's business and does not hesitate to bring new ideas to the table. KJ has mastered the balance between social media and traditional PR and constantly seeks to add results-producing tactics in every campaign she works on. She is extremely hardworking and an asset to any team."
"Karen Jayne Greenwood is one of the best PR professionals I've had the pleasure of working with. Not only does she think outside the box, but she also delivers on time, pays attention to detail, and provides essential tools needed to get the job done. She cares about each product and client she works with, is truly passionate about her work, and is a smart worker. I'm lucky to have been able to work with her and look forward to doing more work in the future."
"We recently hired Hearsay to assist in managing the public relations for our home remodeling and DIY blogging business, construction2style. From the initial introduction to collaboration we've had the best experience!"
"Karen is not only a "darling" of social media and marketing (as her twitter handle denotes), she is a prodigy. Her message is always clear and concise, yet delivered with punch and—when appropriate—a side of humor. Her work is delivered promptly, and always goes above and beyond not only what is asked for, but what is envisioned. I've had the pleasure of working with KJ on multiple projects, and would do so again in a heartbeat!"
" 'Creative under pressure' is the phrase that comes to mind when I think about KJ Greenwood of Hearsay! I’ve had the pleasure of working with KJ for the past year and a half, collaborating on several projects. Her ability to efficiently juggle multiple projects while navigating the vast array of personality types is unlike any I’ve seen before. No matter the time zone she is always in contact within 24 hours of a request or needed response. KJ would be an asset to any project and earns my highest recommendation!"
"KJ is the type of person who will always go the distance to get the work done. Her brain is always turning out fun and amazing ideas. She has helped to organize and strategize my social media, and always goes above and beyond with her work. I appreciate her commitment to excellence in every area. She is a genuinely wonderful person that happens to have a kick butt work ethic."
Karen Jayne is one of the hardest-working, results-producing professionals I have ever worked with. Over the past couple of years, I have had to work very closely with Karen Jayne, and I have found her to not only be incredibly reliable in terms of continuing to produce amazing results, but also is very innovative in her thinking. She is always thinking outside the box and works hard to find an edge over the competition. I literally have traveled around the country with Karen Jayne, which means that I have also become her friend, which completes the entire profile of who she is as a person. Despite not getting to work with KJ on a daily basis anymore, I would recommend anyone else who has the opportunity too, not to let it pass by.
"Karen Jayne is a go-getter who continually delivers, with excellence. Karen Jayne is extremely passionate about her work. She is always looking to connect people inside the industry and beyond."